Keepy Uppy With Macy’s New ‘Bluey’ Thanksgiving Day Balloon
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BBC Studios and Macy’s plan to bring a new Bluey balloon to the 100th Macy’s Thanksgiving Day Parade on Nov. 26, 2026. Inspired by the “Christmas Swim” episode, the balloon is listed as 47 feet long, 27.8 feet wide and 47.2 feet tall.

BBC Studios and Macy’s are bringing a new Bluey balloon to the 100th Macy’s Thanksgiving Day Parade on Nov. 26, 2026, with a design inspired by the episode “Christmas Swim.” The balloon will depict the blue heeler pup wearing a festive crown, adding a character from the family series to the parade’s milestone edition.

The balloon’s design draws on a holiday moment from “Christmas Swim,” an episode of the animated series. According to the announcement reported by The Toy Insider, Ludo Studio designed the balloon, and artists at Macy’s Parade Studio created it. The announcement describes Bluey as returning to the parade skies in this new look.

The balloon is listed at 47 feet long, 27.8 feet wide and 47.2 feet tall. Those dimensions indicate the scale of the parade feature, though the source does not provide details about its operating crew, route position or handling arrangements.

The parade announcement also names Melanie Zanetti and Dave McCormack, who voice Chilli and Bandit in the series, as attendees in New York. Bluey.tv and the show’s social media channels are expected to share behind-the-scenes material and Parade Week moments, according to the report.

At a glance
announcementWhen: Announced ahead of the parade scheduled…
The developmentBBC Studios and Macy’s announced a new Bluey balloon for the 100th Macy’s Thanksgiving Day Parade, drawing its design from the “Christmas Swim” episode.

Bluey Joins a Milestone Parade

The announcement connects a widely recognized children’s series with the 100th edition of a major annual holiday parade. For families who watch Bluey, the balloon offers a recognizable character in a public event designed for in-person and at-home audiences. Its Christmas Swim styling also brings a specific story reference into the parade’s seasonal setting.

The parade’s broadcast reach means the feature is not limited to spectators in New York. The event is scheduled for NBC, Peacock and Telemundo, giving viewers across the country a way to see the balloon if it appears as planned. The announced participation of the actors behind Chilli and Bandit adds a connection between the animated series and the live event.

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From Christmas Swim to Parade Day

The announcement describes this as Bluey’s return to the parade, with a new look based on the series rather than a generic holiday design. “Christmas Swim” provides the source for the festive crown and seasonal visual direction. The report does not specify whether the episode’s setting or other characters will be represented on the balloon.

The 100th Macy’s Thanksgiving Day Parade is scheduled for Thursday, Nov. 26, 2026. The reported broadcast start time is 8:30 a.m. Eastern on NBC, Peacock and Telemundo. The announcement says families will be able to find additional parade-related content through Bluey.tv and the series’ social channels ahead of the event.

““Families don’t need to play keepy uppy to see this giant balloon.””

— The Toy Insider, relaying the announcement from Macy’s and BBC Studios

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Parade-Day Details Still Pending

The announcement provides the balloon’s dimensions and design inspiration but does not state where it will appear in the parade lineup, how many handlers will guide it, or whether weather could affect its participation. The report also does not give a detailed schedule for the actors’ appearances or for the promised behind-the-scenes content.

The parade and broadcast are scheduled for Nov. 26, 2026; the source does not confirm that the event has already taken place. Final parade-day conditions and any schedule changes remain unknown.

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Watch for Parade Week Updates

Before the parade, Bluey.tv and the series’ social media channels are expected to publish behind-the-scenes and Parade Week material, according to the announcement. The next major public milestone is the parade itself on Nov. 26, when viewers will be able to see whether the announced balloon appears as planned.

The event is scheduled to begin at 8:30 a.m. Eastern on NBC, Peacock and Telemundo. Further details about appearances and coverage may be shared closer to Thanksgiving.

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Key Questions

When will the Bluey balloon appear?

It is planned for the 100th Macy’s Thanksgiving Day Parade on Thursday, Nov. 26, 2026.

What will the balloon look like?

The design is inspired by Bluey’s “Christmas Swim” episode and shows the blue heeler pup wearing a festive crown.

How large is the balloon?

The reported dimensions are 47 feet long, 27.8 feet wide and 47.2 feet tall.

Who is expected to attend from the Bluey cast?

Melanie Zanetti and Dave McCormack, the voices of Chilli and Bandit, are expected in New York for the parade, according to the announcement.

Where can viewers watch the parade?

The parade is scheduled to air on NBC, Peacock and Telemundo, beginning at 8:30 a.m. Eastern.

Source: rss

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